Our Story

With all the stress in our lives today, I wanted to create something simple that brings a little joy, calm, and fun back into our hands.

Smushberry is a handmade sensory brand built around stress balls and ASMR-inspired textures meant to be soothing, satisfying, and just a little magical..

As a mom of 4 - one on the autism spectrum and another with ADHD (and honestly a pretty neurodivergent household all around — myself included) - I see every day how powerful sensory tools and small moments of calm can be. Smushberry was inspired not just by creativity, but by real life — the need for comfort, focus, and a safe way to release big feelings in a busy world.

Sometimes the solution to life is simple: aggressively squeezing a giant peanut.

Every piece is made with care, creativity, and intention. From the shapes and colors to the crunchy, squishy, and creamy textures, the goal is to give you a tiny moment of peace in a busy day.

Smushberry wouldn’t exist without a very supportive husband who patiently listens to every new idea — even the weird ones — the strangers on the internet who kept asking for more (the Smush Crew), and of course the Jam Burglar, whose repeated thievery made it clear these were worth making.

Thank you for letting Smushberry be a part of your day. We hope it brings the same comfort and calm it brings to our home. Here’s to fewer spirals and more squishes!